Question
What does the message "Data Not Available" or "--" mean?
Answer
The message "Data Not Available" or "--" means that Rival IQ does not contain data for the selected date range. There are 2 types of data that may not be available:
Audience/Follower Totals. Social platforms do not allow Rival IQ to backfill historical data. The earliest date that historical data is available for a company is the day the company was added to Rival IQ. This means that if a company you add to a landscape has already been in Rival IQ for some time, you will see its historical audience data. If you add a company that is not already in Rival IQ, the system starts accumulating data from the day you added the company.
Social Post Data. Social platforms allow us to gather some, but not all, historical data for social posts. This means that when you add a company to Rival IQ that was not already in the system, you may notice that some historical post data. For details on the amount of historical post data is available for each platform, see restrictions on historical post data.
To resolve this error, hover over the message to see the date the data is available, and select a date range that begins after that date. In the example below, the message indicates that audience data isn't available until January 29, 2021—changing the date range to start in February resolves the issue.