On June 30, 2023, we are sunsetting all Google Analytics features in Rival IQ. I apologize for any disruptions these changes will have to your workflow, and I’d like to hear any feedback, questions, or concerns you might have.

Google plans to discontinue Universal Analytics in favor of Google Analytics 4. When Google sunsets Universal Analytics, Rival IQ will no longer receive data from Google Analytics. We will not update our product to support GA4, which is why our feature will be sunsetting at the same time Google sunsets Universal Analytics. We will maintain our Google Analytics dashboard until Oct. 1, 2023 so you can access your historical data. Between now and then, we’ll continue to provide access to and support for these features.

Though removing features from our product is a tough decision, we believe that it’s the right one for our customers and our business. With more focus, we’ll be able to do more than ever before to help you analyze and communicate social success through benchmarking and automated insights.

We will stop collecting Google Analytics data on June 30, 2023 and we’ll end access to the feature on Oct. 1, 2023. Leading up to these dates, we can help you to export whatever data you need from Rival IQ.

Similarly, as you look for recommendations about replacements for these features, we’re happy to provide guidance and support. Our integration with Google Data Studio allows you to easily combine your social data with Google Analytics data so you can get your work done.

Please contact me at Denna@rivaliq.com if you have any questions or feedback.

Sincerely,

Denna Bettini

Product Manager